Course Description
In this course, students learn to create ready-to-wear women‘s fashion collections starting from the basic concept of ready-to-wear clothing, designing fashion collections, to creating ready-to-wear fashion prototypes that are presented via social media. The material consists of market segmentation and product categories, market and trend research, product mapping and concepts, creating ready-to-wear fashion collections which are divided into groups: casual wear, resort wear, office wear, travel wear and cocktail dresses. Learning is carried out online and offline. Using the project-based learning method (PjBL) to produce a ready-to-wear fashion portfolio collection consisting of target market, design concept, moodboard creation, design series development, technical drawing, textile design, fabric manipulation, material design, cost of production and lookbook as well as styling resulting from the realization of a fashion collection. Course outputs include fashion portfolios, product prototypes, YouTube videos, photos and Instagram reels.
Program Objectives (PO)
- Mahasiswa memiliki pemahaman konsep dasar busana ready to wear
- Mahasiswa mampu mengembangkan dan merancang koleksi busana ready to wear yang memenuhi standar industri, mulai dari konsep hingga produk akhir
- Mahasiswa dapat menyusun strategi pemasaran dan branding koleksi busana RTW untuk menyiapkan jiwa wirausaha